Thank you! Glad that you like it :D Hope you enjoy using it. Please let us know if you have any feedback.
FlipWord is starting as the backbone for language learning. When people forget to study, they will still retain their skills and learn a little. When they have time and motivation to focus, they can quickly advance knowing it won't be wasted. We definitely don't believe FlipWord is the only way to study.
For language learning specifically, our mission is to give people the power of universal understanding. We believe that a world full of (at-minimum) bilinguals is one with less conflict and more co-operation. Removing the barrier of at least one language and the insights it's culture carries can help create countless opportunities for global progress. We are driven to develop the platform which enables this because we know that learning a language is much more than speaking new words, it is connecting to the greater human understanding.
In the long run, this will extend far beyond language acquisition. We believe we can do memory modelling and retention prediction at a great level, augmenting the retrievable memory and learning capacity of humans. For learning expanding knowledge of history, understanding of calculus, learning video editing, and becoming truly fluent in a language will require little effort beyond your daily routine. Learning will be handled across web, desktop, mobile, Kindle, Echo/Google Home, and any other major platform throughout daily life, in passive and some dedicated active apps.
Humanity wastes an unfathomable amount of time learning to our own forgetfulness. We believe we can capture learnings and enable memory persistence, as well as more general memories of people and events. We've got a long way to go, but are progressing towards it